Motor Trend is a US magazine with one of the largest readership bases in the US and Canada. The target audience is automobile enthusiasts. The first issue of the magazine was published in September 1949, with the aim of enhancing reader’s interests in vehicles. Since then it has grown to become one of the most influential voices in the automobile world today, thanks to its highly coveted awards such as the Car of the Year, SUV of the Year, Truck of the Year and Import Car of the year. Motor trend magazine subscription and total circulation is estimated to be over 1,129,000, and the magazine is published every month.
Securing a Motor Trend magazine subscription means that a car lover can access the latest and most innovative trends in the global automobile industry. This includes the latest manufactured models by Toyota, Nissan, Chevy, GMC, Buick, Mercedes Benz, and BMW as well as detailed reviews of the various models. Such reviews feature areas such as vehicle affordability, as well as durability of raw materials, interior and exterior designs, speed, performance, etc. The merits of the different models are featured while indicating any limitations they may come with.
A subscription for Motor Trend also gets readers information about different models weighed against each other in order to help them choose the ones which best meet their needs as well as their budgets. The magazine has a Photos section, which features up close images of the latest car models released on the market by manufacturers. This section includes both interior and exterior images, as well as images of engines and other technical compartments of cars. The Specs section of the magazine is popular among many readers and it features detailed vehicle models specifications, ranging from engine power to fuel consumption and other technical statistics.
Motor Trend magazine publishes specialized editions for October and November, these issues emphasize newly released automobiles for the imminent car-purchasing season. Cars profiled range from sedans to SUVs, as well as coupes, MPVs and even off-roaders. The magazine is also quite interactive, as readers can send in images of their vehicles. Readers looking for cars to purchase also benefit a lot from the Car Quote column as well, in addition to the Car Loan section where they can get access to the best deals on the market.